Hey Check This Shit Out

I think this is really going to help Foursquare tap into a demo that wasn’t aware how perfect Foursquare is for them.  The competitive focus, the sharing of ‘insider’ information, etc.  Now would be a perfect time to change their so-so branding.

urlesque:

Dennis Crowley, Foursquare’s chief executive, said the company was excited to work with Bravo and push some of these boundaries further. “Bravo’s shows really overlap with our users and a new mainstream audience that we want to reach. I don’t think check-ins are a nerd-only experience. It’s about sharing content and experiences with others.”